Dove 2018 Mooncake package

  • Client:德芙Dove
  • Date:2018年9月
  • Service:概念塑造/包装设计

月饼,是中秋文化的符号,是家人团圆的象征,也是对思念的最好表达。如今随着人们生活水平的提高,人们对月饼的要求也不仅限于传统形式月饼,也会追求时尚创新的新式月饼。德芙的巧克力月饼不仅在造型上创新,也有特别的“酸甜苦辣”口味,为你传递这份浓厚甜蜜的思念。

Moon cake is a symbol of Mid-Autumn Festival culture, a symbol of family reunion, and the best expression of thoughts. Nowadays, with the improvement of people's living standards, people's requirements for moon cakes are not limited to traditional forms of moon cakes, but also the pursuit of fashionable and innovative new moon cakes. Dove's chocolate mooncakes are not only innovative in shape, but also have a special "sweet and bitter" taste, which will convey this sweet and sweet thought.


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